Insights on storage - September 16th 2026

When Balenciaga designed its boutique at Royalmount in Montréal, the brand faced this exact challenge. The store required a back-of-house storage system that was exceptionally space-efficient, visually seamless, and aligned with its minimalist architectural identity.
To support efficient retail operations, Balenciaga needed a space-conscious storage environment capable of organizing a diverse inventory—including footwear, handbags, luxury apparel, and accessories—within a strictly limited footprint.
The installation needed to meet demanding operational criteria:
To address these requirements, Montel engineered a hybrid storage solution combining two specialized systems:
The SMARTSPACE 2MA mobile shelving system eliminates underutilized fixed aisles, helping recover up to 50% of valuable floor space or significantly increase storage capacity within the existing footprint.
For luxury retailers, this means more inventory can be stored within a compact back-of-house environment while preserving valuable square footage for front-of-house retail functions.
Equipped with ergonomic mechanical-assist handles, the SMARTSPACE 2MA system allows staff to open and close aisles smoothly with minimal physical effort. During busy retail hours, efficient access to inventory helps associates retrieve products quickly and spend more time serving customers.
Montel’s SmartShelf® system features full adjustability in one-inch increments without requiring specialized tools. Balenciaga’s team can quickly adjust shelf heights and configurations to accommodate footwear, handbags, apparel, accessories, and changing inventory requirements as collections evolve.
Storage engineering should complement the environment it serves. Both systems feature a durable powder-coated finish that integrates naturally with the boutique’s refined interior palette. The result is a clean, architectural installation where back-of-house storage complements the same minimalist design language found throughout the retail space.
The Balenciaga Royalmount installation demonstrates what is possible when storage engineering aligns with luxury brand vision. By increasing storage density, improving inventory access, and creating a more adaptable back-of-house environment, luxury retailers can make better use of valuable square footage while supporting efficient day-to-day operations.
Ready to transform your back-of-house space? Contact an Authorized Montel Distributor today to request a complimentary design analysis, complete with custom 2D and 3D spatial renderings tailored to your retail environment.
Q: How can high-density mobile shelving help luxury retailers maximize selling space?
A: By eliminating unnecessary fixed aisles in the stockroom, mobile shelving can reduce the space required for back-of-house storage, freeing valuable square footage for other retail functions.
Q: Is SMARTSPACE 2MA suitable for frequently accessed retail inventory?
A: Yes. Its mechanical-assist operation allows staff to move loaded shelving smoothly and access the required aisle with minimal effort, making it well suited to active back-of-house environments.
Q: Can Montel storage systems adapt as retail inventory changes?
A: Yes. Systems such as SmartShelf® feature adjustable shelving that can be reconfigured as product dimensions, collections, and storage requirements evolve.